Social Media Insights
Resources for Social Marketers
Latest Articles
8 Facebook Competitor Analysis Tools for Marketers (2022)
Facebook competitor analysis tools can help any agency or brand to benchmark performance on Facebook and conduct competitor audits quickly and easily.
7 Instagram Competitor Analysis Tools You Should Know in 2022
Instagram competitor analysis tools can help you benchmark your Instagram performance and understand quickly what kind of content works best.
8 Social Media Analytics Tips for Small Business
Discover how social media analytics for your small business can help increase your engagement and reach on your social channels. Social analytics are powerful because they make everything you do on social media measurable.
Social Media Lead Generation: How to Achieve Natural Selling with Social Media
Social Media Lead Generation is the process of starting thoughtful conversations with followers and non-followers by using a targeted strategy to find your ideal prospects and nurture them towards conversion.
What Metrics to include in your Facebook Report Template in 2021
Marketers rely on social reporting to help them communicate their performance to stakeholders. This Facebook Report Template for 2021 showcases the key metrics to include that help you tell the story of your social success.
8 Tips for building your Social Media Strategy in 2021
Social Media Strategy in 2021 will be defined by the accelerated fragmentation of social media channels and media formats. For some marketers, the rate of change will create new challenges while for others it will present amazing opportunities.
Social Strategy
8 Facebook Competitor Analysis Tools for Marketers (2022)
Facebook competitor analysis tools can help any agency or brand to benchmark performance on Facebook and conduct competitor audits quickly and easily.
7 Instagram Competitor Analysis Tools You Should Know in 2022
Instagram competitor analysis tools can help you benchmark your Instagram performance and understand quickly what kind of content works best.
8 Social Media Analytics Tips for Small Business
Discover how social media analytics for your small business can help increase your engagement and reach on your social channels. Social analytics are powerful because they make everything you do on social media measurable.
News & Trends
Instagram bets the house on Instagram Shopping
Two weeks before Black Friday 2020 Instagram replaced the Activity tab on the home screen with a new Shop tab. While this may not seem like big news, its actually the biggest change Instagram have made to their navigation bar in 10 years.
Instagram Reels vs TikTok
TikTok, the social media platform taking over the world, has a new rival in the form of Instagram Reels. Going head-to-head against TikTok has divided content creators, but can the two platforms co-exist?
The rise of the Social Media Evaluator
A social media evaluator is a person tasked with assessing the performance of an organization’s organic and paid social media content. Their remit goes beyond just quantitative insights but also seeks to assess the qualitative aspects of the organization’s social publishing.
Product Updates
About Our Data Privacy Pledge
Whether you’re a marketer or an influencer we understand that connecting your social accounts to an analytics tool may seem risky. So we’ve outlined exactly what we do with your data and why its 100% safe with us.
Social Status wins Westpac Businesses of Tomorrow Awards 2018
We’re honored to be the only Australian social media tech company to win the award which speaks to the strength of the product and our capabilities.
Social Status Earns 2018 Social Media Management Software Awards from FinancesOnline Directory
Social Status is proud to be recognized by FinancesOnline in their latest 2018 Awards for the best Social Media Analytics software.
Case Studies
US Election 2020 Facebook Analysis
In the final 7 days of the 2020 US Presidential Election, two divergent trends emerged on Facebook which highlighted fascinating differences between the Democratic and Republican election campaigns.
GIO Is the Real Winner of The State of Origin
The Maroons may have won on the field against the Blues last night, but the real winners were the sponsors.
How James Cook University Generated 7.9K Comments in One Day
How a clever 1 day campaign, resulted in interaction success for James Cook University
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