Social Status Pricing

What is Plan Quota?
Plan Quota counts every single social media profile, ad account, competitor or influencer profile you connect or add to Social Status.

How is Plan Quota counted?
Each individual social media profile is counted as 1 Plan Quota. You can “spend” your Plan Quota anywhere across the app. Here are some examples of how Plan Quota is counted:

1 Facebook page you manage 1 Instagram profile you manage = 2 Plan Quota

1 Facebook page you manage 2 Meta Ad Accounts you manage 2 Facebook competitors = 5 Plan Quota

Are Profiles double-counted if added twice?
No, we only count unique profiles. For example, if you connect a Facebook Page in Profile Analytics AND you add the same page to a competitor group in Competitor Analytics, it is only counted once in Plan Quota.

What social channels does Social Status support?
Facebook, Instagram, TikTok, YouTube, LinkedIn and X are all supported on all Professional Plans. Facebook, Instagram and YouTube are supported on our Small Business Plans. Our Essential Plan is the only Small Busines Plan that supports TikTok, LinkedIn and X as well. Please see details below for channel-specific support and limitations.

What social channel integrations are launching next?
Soon we’ll be adding support for Pinterest, Snapchat, Twitch, Tumblr and Reddit. These will be available on our Professional Plans only. Stay tuned for updates!

Are any non-social channels supported like Google Ads or PPC?
No. Social Status is a dedicated social media analytics tool so we only support social media channels.

Social channel specifics:

• Facebook: only Facebook Pages are supported, not personal profiles
• Instagram: only Instagram Profiles that have switched to Professional mode (Business or Creator) in the Instagram app are supported. Additionally, Instagram Professional Profiles are only supported if they’re connected to a Facebook Page. Stand-alone Instagram Profiles are not supported for analytics access
• Meta Ad Accounts: Meta Ad Accounts are supported in Ads Analytics for all your Meta ad campaigns
• Stories: Facebook Stories and Instagram Stories are only available for the profiles you manage. Meta does not provide historical Stories data. Only the last 24 hours of Stories are available when you connect your profile in Social Status. We then save all your Stories from that point onwards
• Followers: Facebook is the only channel that provides full historical follower counts back in time. Instagram and LinkedIn only provide the last 30 days. All other channels only provide the last 24 hours. Once you connect a profile in Social Status we then save your daily follower count from that point onwards
• TikTok: all TikTok profiles and content are supported. Follower counts are not available back in time. For TikTok profiles with follower counts over 10,000 – TikTok round the Follower count to the nearest thousand or ten thousand
• YouTube: all YouTube channels are supported including all videos and YouTube Shorts
• LinkedIn: only LinkedIn Company Pages are supported, not personal profiles. Furthermore, LinkedIn is the only social channel that does not permit competitive tracking so you won’t be able to add LinkedIn Company Pages in Competitor Analytics
• X: all X profiles are supported

What is Data History?
Data History relates to the number of months you can fetch posts back in time. Even if you connect a profile today, Social Status can fetch all historical posts as far back as your plan supports.

How does Data History work?
For example, you subscribe to the Essential plan which comes with 6 Months of Data History. Let’s imagine today is July 31, you will be able to go back in time to see posts from February 1 to July 31 (6 months). Data History moves forward in time like a window so tomorrow (August 1), you’ll be able to go back in time to see posts from February 2 to August 1. The next day, will be February 3 to August 2 and so on as each new day passes.

Data History limitations the day you connect a new profile – Facebook Stories and Instagram Stories
Unlike posts, Facebook Stories and Instagram Stories cannot be fetched back in time. When you connect a Facebook Page or Instagram profile to Social Status, Meta API only returns the last 24 hours of Stories. But from that day onwards we save all your Stories into the future.

Data History limitations the day you connect a new profile – Followers
The only channel that supports full historical Follower counts is Facebook. Regardless of which Social Status plan you subscribe to, you can always see your historical daily Follower count on Facebook. Unfortunately all other social channels do not provide historical follower counts except Instagram and LinkedIn which only provide 30 days of historical follower counts from the day you connect the profiles to Social Status. From that day onwards we save your daily Follower counts into the future.

What are CSV / XLXS Reports?
Social Status can export reports and raw data to CSV and Microsoft Excel (XLSX) format. You can either create a report in the Reports tab or download the post data to CSV from the Content Feed.

What Plans support CSV / XLXS Reports?
To export to CSV and XLSX you’ll need our Basic Plan or above.

Can CSV / XLSX Reports be customized?
Yes, Social Status Reports can be completely customized with our Custom Reports feature.

What are PDF Reports?
Social Status can export reports to Adobe Acrobat PDF format. You can create PDF reports in the Reports tab.

What Plans support PDF Reports?
To export to Acrobat PDF you’ll need our Basic Plan or above.

Can PDF Reports be customized?
Yes, Social Status Reports can be completely customized with our Custom Reports feature.

What are PPTX Reports?
Social Status can export reports to Microsoft PowerPoint (PPTX) format. You can create PowerPoint reports in the Reports tab.

What Plans support PPTX Reports?
To export to PowerPoint PPTX you’ll need our Esential Plan or above.

Can PPTX Reports be customized?
Yes, Social Status Reports can be completely customized with our Custom Reports feature.

What are White Label Reports?
White Label Reports enables you to upload your own custom logo to replace the Social Status logo that appears in the footer of PDF & PPTX reports. You can also customize the Cover Page of the report by uploading a custom cover photo.

Can the app be White Labelled?
Currently we do not support white labelling of the app itself. Only PDF and PPTX reports can be white labelled.

What are Custom Reports?
Our Custom Reports feature enables you to completely customize our default report template. To set this up you simply download one of our standard reports in PowerPoint PPTX format. Then you can make all the necessary updates (change labels, edit slides, delete slides, etc). Once you’re finished, you send the PowerPoint PPTX to your Account Manager and we manually build this as your custom report template. Then we can set a schedule to run weekly, monthly, quarterly reports whenever you want.

What are Custom Report Templates?
A Custom Report Template refers to each individual template that we build for you. This is a popular requirement for agencies who might need different report layouts for different clients. Or different types of reports for weekly vs monthly vs quarterly reporting. Each different template counts as 1 so on our Gold Plan, we can build up to 5 different Custom Report Templates for you.

How do I change or update a Custom Report Template?
Just make the changes you need in the PowerPoint template and then send the edited version to your Account Manager. We’ll do the updates on our side to your Custom Report Template and this will then update all future Custom Reports that use the template.

What are Users?
Also known as ‘seats’. This relates to how many colleagues you can invite to collaborate with you on a single Social Status account. It is best practice to invite your colleagues so they can have their own login to Social Status rather than sharing the same login details.

Can I set/control user permissions?
No, Social Status has a flat user structure which means every user you invite to your account will be able to see everything that you’ve set up in your Social Status account.

I’m an agency. Can I invite external users / clients?
You can invite whoever you want but just know that Social Status has a flat user structure. This means every user invited to your Social Status account will be able to see everything. For this reason, it is not advisable to invite a client or someone external to your Social Status account unless you only use it for their project. You can certainly create multiple Social Status accounts to manage individual client access but each Social Status account will need its own plan/subscription.

How does Social Status API work?
Customers on our Gold, Platinum or Enterprise Plan can optionally add-on API access to enable them to programatically fetch data and reports via Social Status API. A range of endpoints can be fetched in JSON with the ability to also add/remove competitor and/or influencer profiles and groups.

What does API access cost?
Social Status API is unmetered and can be optionally added on to Gold, Platinum or Enterprise Plans. Social Status API is charged at the same equivalent monthly cost as your selected plan.

What is the Data Warehouse feature?
Customers on our Gold, Platinum or Enterprise Plan can optionally add-on the Data Warehouse feature. Social Status can power your in-house data visualizations and data analysis by populating your existing Data Warehouse with automated daily, weekly, monthly and/or quarterly exports to your existing AWS S3, Azure Data Lake Storage or SFTP Data Warehouse. Alternatively, we can help setup a Social Data Warehouse for you (charged seperately).

What does the Data Warehouse feature cost?
The Data Warehouse feature is unmetered and can be optionally added on to Gold, Platinum or Enterprise Plans. Data Warehouse feature is charged at the same equivalent monthly cost as your selected plan.

What is Plan Quota?
Plan Quota counts every single social media profile, ad account, competitor or influencer profile you connect or add to Social Status.

How is Plan Quota counted?
Each individual social media profile is counted as 1 Plan Quota. You can “spend” your Plan Quota anywhere across the app. Here are some examples of how Plan Quota is counted:

1 Facebook page you manage 1 Instagram profile you manage = 2 Plan Quota

1 Facebook page you manage 2 Meta Ad Accounts you manage 2 Facebook competitors = 5 Plan Quota

Are Profiles double-counted if added twice?
No, we only count unique profiles. For example, if you connect a Facebook Page in Profile Analytics AND you add the same page to a competitor group in Competitor Analytics, it is only counted once in Plan Quota.

* Enterprise Plan – Unlimited Plan Quota
Plan Quota on our Enterprise Plan is subject to our Fair Usage Policy (FUP) cap which is 10,000. Enterprise customers with Plan Quota requirements beyond the FUP cap, can stack the Enterprise Plan as many times as needed to achieve their required Plan Quota total in increments equal to the FUP cap.

What social channels does Social Status support?
Facebook, Instagram, TikTok, YouTube, LinkedIn and X are all supported on all Professional plans. Please see details below for channel-specific support and limitations.

What social channel integrations are launching next?
Soon we’ll be adding support for Pinterest, Snapchat, Twitch, Tumblr and Reddit. Stay tuned for updates!

Are any non-social channels supported like Google Ads or PPC?
No. Social Status is a dedicated social media analytics tool so we only support social media channels.

Social channel specifics:

• Facebook: only Facebook Pages are supported, not personal profiles
• Instagram: only Instagram Profiles that have switched to Professional mode (Business or Creator) in the Instagram app are supported. Additionally, Instagram Professional Profiles are only supported if they’re connected to a Facebook Page. Stand-alone Instagram Profiles are not supported for analytics access
• Meta Ad Accounts: Meta Ad Accounts are supported in Ads Analytics for all your Meta ad campaigns
• Stories: Facebook Stories and Instagram Stories are only available for the profiles you manage. Meta does not provide historical Stories data. Only the last 24 hours of Stories are available when you connect your profile in Social Status. We then save all your Stories from that point onwards
• Followers: Facebook is the only channel that provides full historical follower counts back in time. Instagram and LinkedIn only provide the last 30 days. All other channels only provide the last 24 hours. Once you connect a profile in Social Status we then save your daily follower count from that point onwards
• TikTok: all TikTok profiles and content are supported. Follower counts are not available back in time. For TikTok profiles with follower counts over 10,000 – TikTok round the Follower count to the nearest thousand or ten thousand
• YouTube: all YouTube channels are supported including all videos and YouTube Shorts
• LinkedIn: only LinkedIn Company Pages are supported, not personal profiles. Furthermore, LinkedIn is the only social channel that does not permit competitive tracking so you won’t be able to add LinkedIn Company Pages in Competitor Analytics
• X: all X profiles are supported

What is Data History?
Data History relates to the number of years you can fetch posts back in time. Even if you connect a profile today, Social Status can fetch all historical posts as far back as your plan supports.

How does Data History work?
For example, you subscribe to the Bronze plan which comes with 1 year of Data History. Let’s imagine today is July 31, you will be able to go back in time to see posts from August 1 (last year) to July 31 (this year) – this equals 1 year of Data History or 365 days. Data History moves forward in time like a window so tomorrow (August 1), you’ll be able to go back in time to see posts from August 2 last year to August 1 this year. The next day, will be August 3 last year to August 2 this year and so on as each new day passes.

Data History limitations the day you connect a new profile – Facebook Stories and Instagram Stories
Unlike posts, Facebook Stories and Instagram Stories cannot be fetched back in time. When you connect a Facebook Page or Instagram profile to Social Status, Meta API only returns the last 24 hours of Stories. But from that day onwards we save all your Stories into the future.

Data History limitations the day you connect a new profile – Followers
The only channel that supports full historical Follower counts is Facebook. Regardless of which Social Status plan you subscribe to, you can always see your historical daily Follower count on Facebook. Unfortunately all other social channels do not provide historical follower counts except Instagram and LinkedIn which only provide 30 days of historical follower counts from the day you connect the profiles to Social Status. From that day onwards we save your daily Follower counts into the future.

* Enterprise Plan – Unlimited Data History
Data History can be limited by the social channels themselves. For Enterprise customers, we will always try to fetch post data as far back as possible however some channels only return a certain number of posts or posts back in time to a certain point. This is unfortunately variable per channel and it isn’t consistent across profiles due to the differences in post quantities across profiles.

What report formats are supported?
Social Status enables the ability to export reports into 4 formats on all our Professional Plans.

These formats include:

• CSV
• Microsoft Excel XLSX
• Adobe Acrobat PDF
• Microsoft PowerPoint PPTX

Can Reports be customized?
Yes, Social Status Reports can be completely customized with our Custom Reports feature.

What are White Label Reports?
White Label Reports enable you to replace the Social Status logo that appears in the footer of reports by uploading your own custom logo. You can also customize the Cover Page of the report by uploading a custom cover photo.

Can the app be White Labelled?
Currently we do not support white labelling across the app itself. Only PDF and PPTX PowerPoint reports can be white labelled.

What are Custom Reports?
Our Custom Reports feature enables you to completely customize our default report template. To set this up you simply download one of our standard reports in PowerPoint PPTX format. Then you can make all the necessary updates (change labels, edit slides, delete slides, etc). Once you’re finished, you send the PowerPoint PPTX to your Account Manager and we manually build this as your custom report template. Then we can set a schedule to run weekly, monthly, quarterly reports whenever you want.

What are Custom Report Templates?
A Custom Report Template refers to each individual template that we build for you. This is a popular requirement for agencies who might need different report layouts for different clients. Or different types of reports for weekly vs monthly vs quarterly reporting. Each different template counts as 1 so on our Gold Plan, we can build up to 5 different Custom Report Templates for you.

How do I change or update a Custom Report Template?
Just make the changes you need in the PowerPoint template and then send the edited version to your Account Manager. We’ll do the updates on our side to your Custom Report Template and this will then update all future Custom Reports that use the template.

What are Users?
Also known as ‘seats’. This relates to how many colleagues you can invite to collaborate with you on a single Social Status account. It is best practice to invite your colleagues so they can have their own login to Social Status rather than sharing the same login details.

Can I set/control user permissions?
No, Social Status has a flat user structure which means every user you invite to your account will be able to see everything that you’ve set up in your Social Status account.

I’m an agency. Can I invite external users / clients?
You can invite whoever you want but just know that Social Status has a flat user structure. This means every user invited to your Social Status account will be able to see everything. For this reason, it is not advisable to invite a client or someone external to your Social Status account unless you only use it for their project. You can certainly create multiple Social Status accounts to manage individual client access but each Social Status account will need its own plan/subscription.

What is an Account Manager?
A Social Status Account Manager is your first point of support for anything related to the platform or reports. Your Account Manager can run onboarding/walkthrough sessions with you or your team. They can help set up Custom Report Templates or assist with any other setup of Social Status.

What is a Data Analyst?
A Social Status Data Analyst can effectively work as an extension of your team. They can run custom reports for you, create bespoke metrics and help with any manual social data tasks you have. Some customers use their Social Status Data Analyst as a white label member of their team who can present reports or answer questions from stakeholders. They can even join your pitch meetings and present data insights or anything you need.

How does Social Status API work?
Customers on our Gold, Platinum or Enterprise Plan can optionally add-on API access to enable them to programatically fetch data and reports via Social Status API. A range of endpoints can be fetched in JSON with the ability to also add/remove competitor and/or influencer profiles and groups.

What does API access cost?
Social Status API is unmetered and can be optionally added on to Gold, Platinum or Enterprise Plans. Social Status API is charged at the same equivalent monthly cost as your selected plan.

What is the Data Warehouse feature?
Customers on our Gold, Platinum or Enterprise Plan can optionally add-on the Data Warehouse feature. Social Status can power your in-house data visualizations and data analysis by populating your existing Data Warehouse with automated daily, weekly, monthly and/or quarterly exports to your existing AWS S3, Azure Data Lake Storage or SFTP Data Warehouse. Alternatively, we can help setup a Social Data Warehouse for you (charged seperately).

What does the Data Warehouse feature cost?
The Data Warehouse feature is unmetered and can be optionally added on to Gold, Platinum or Enterprise Plans. Data Warehouse feature is charged at the same equivalent monthly cost as your selected plan.