#1 Social media analytics tool

Facebook Ads Manager's built-in ads reporting still doesn't enable the creation of client-ready or boardroom-ready reports. Use Ads Analytics to create in-depth reports across the paid performance of your ad campaigns on Facebook, Instagram, Messenger and the Audience Network. Ads Analytics supports 14 of Facebook's most common ad objectives including Reach, Brand Awareness, Post Engagement, Video Views, Page Likes, Traffic, App Installs, Event Responses, Lead Generation, Offer Claims, Messages, Store Visits, Product Catalog Sales and Conversions. See performance by each ad objective and view primary metrics (Result, Cost Per Result, Result Rate) and all secondary metrics split by Campaigns, Ad Sets and Ads. EXPLORE ADS ANALYTICS

Benchmark the performance of your Pages and Profiles against competitors and any other public profiles with Competitor Analytics. Create competitor groups and compare engagement and post performance against any public Facebook Page, Instagram Business Profile, Twitter Profile or YouTube Channel. Learn what works best for your competitors and other industry pages without them knowing! Create comprehensive reports featuring top performing competitor posts and content themes. Find which days of the week and times of the day result in higher average engagement for your competitors. Discover the optimal media types and post frequency. EXPLORE COMPETITOR ANALYTICS