Social media news & trends
News & Trends
Instagram bets the house on Instagram Shopping
Two weeks before Black Friday 2020 Instagram replaced the Activity tab on the home screen with a new Shop tab. While this may not seem like big news, its actually the biggest change Instagram have made to their navigation bar in 10 years.
Instagram Reels vs TikTok
TikTok, the social media platform taking over the world, has a new rival in the form of Instagram Reels. Going head-to-head against TikTok has divided content creators, but can the two platforms co-exist?
The rise of the Social Media Evaluator
A social media evaluator is a person tasked with assessing the performance of an organization’s organic and paid social media content. Their remit goes beyond just quantitative insights but also seeks to assess the qualitative aspects of the organization’s social publishing.
SocialPilot Review: All in one social media management tool
Social media management tools such as Hootsuite and Sprout Social are used by millions of users around the world to streamline their social media workflow.
Search Ads for Pinterest – Offering Targeted Advertising for Businesses
Pinterest introduces ‘Search Ads’, the Taste Graph and auto-targeting keywords into its offerings for advertisers on the platform.
Siftery Talks Automating Your Social Media Reporting with Social Status
Earlier this year, Social Status was featured on Siftery.com, an online database that curates trusted software stacks for everyday business needs – read the full interview
Why Marketer’s Should Be Cautious of Twitter’s New 280 Characters Limit
Marketers could soon have 280 characters to play with on Twitter. But just because you could, doesn’t mean you should!
Instagram Announce More Flexibility for the 2M Advertisers Using the Platform Every Month
Instagram is riding the wave of its exponential growth, introducing more flexibility for advertisers on the platform
Pinterest Introduce Taste Graph & Enhanced Targeting for Marketers
Pinterest gets serious about offering advertisers a solid alternative from the big social platforms – investing heavily into monetising the platform and enhanced ad targeting
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